WHAT’S NEW |
Barista Espresso, a pioneer in premium Italian-style coffee, is celebrating its 25th anniversary. To mark the occasion, the brand is unveiling a bold new creation: “The Master Blend.” It’s a rich and refined espresso capsule made entirely from 100% Arabica beans.
Since its founding in 1999, Barista Espresso has built a reputation as a trusted name in the coffee world. It brings authentic Italian espresso into homes and cafés across Lebanon and the region. Known for its dedication to quality and innovation, the brand consistently delivers premium coffee. Its blends appeal to even the most discerning coffee lovers.
Now, to commemorate a quarter-century of coffee mastery, Barista introduces The Master Blend. This new capsule is designed for those who seek depth, balance, and sophistication in every sip. With an intensity level of 12, the espresso delivers a powerful yet velvety experience. It captures Barista’s signature taste while pushing flavor innovation even further.
“The Master Blend is more than just a new capsule – it’s a celebration of who we are and where we’re going,” said Roy Daniel, Managing Partner at Barista Espresso. “It honors the craftsmanship that built our foundation while embracing the evolution of taste and technology.”
The debut of The Master Blend took place at Horeca Beirut, from April 8 to 11. Industry professionals and coffee lovers were given an exclusive first taste. The launch highlights Barista’s continued growth and commitment. It blends modern trends with timeless values of quality, consistency, and authenticity.