ZAATAR W ZEIT TO OPEN IN VANCOUVER, CANADA
Lebanon’s famous Zaatar W Zeit will debut its first store in North America in Vancouver, West Canada, this December.
In an interview with Hospitality News Middle East, Elie Ghobeira, marketing manager at Zaatar W Zeit, explained that they picked Vancouver because it is Canada’s third largest city. It is also “one of the world’s most livable cities in addition to its ethnic mix and food scene.”
Ghobeira explains that Zaatar W Zeit plans on attracting not only the Lebanese commmunity in Vancouver as it is relatively small, but rather all students, office workers, toursists, and foodies.
Zaatar w Zeit, a commercial brand of the Lebanese company Breakfast & Co. S.A.L., is an urban eatery franchise founded in Lebanon in 1999 and operating with 20 outlets in Lebanon and more than 70 outlets throughout the Middle East, including 20 in the United Arab Emirates.
